The quiet lakeside property where he and his wife moved nearly 20 years ago now sits within miles of several planned industrial sites, and Reed, a political independent, said he can no longer imagine supporting any candidate who has backed the projects. “I can’t picture anybody, including me, voting for anybody who has expressed approval of data centers or who has acted on behalf of them,” he said.
The multibillion-dollar artificial intelligence boom is colliding with a growing voter backlash in one of the nation’s most critical political battlegrounds. Georgia’s generous tax breaks, reliable power grid and vast stretches of undeveloped land have turned the state into a magnet for the AI industry, with sprawling data center campuses under review or in development across rural counties and the Atlanta suburbs alike. But that rapid growth is now bleeding into local and statewide elections, including a competitive governor’s race and a Senate contest that could help determine the balance of power in Washington.
Leading Republicans and Democrats in Georgia are still struggling to find their footing on the issue, even as strategists and party officials on both sides warn that it is becoming impossible to ignore. “Georgia is a state microcosm of what’s going on across the country, and it’s going to be an information campaign that those of us that are in favor of data centers are going to have to accentuate and amplify,” said John Watson, a former Georgia Republican Party chair who now consults for the industry.
Local Control and Power Bills Drive Opposition
Greg Head, a 49-year-old heating and air conditioning contractor who lives across the street from a new data megasite in the northern reaches of Forsyth, said he does not oppose data centers in principle but wanted more say in local officials’ decisions to approve the project. “I’m going to vote for the individuals here locally that are going to listen to me and listen to us,” said Head, who normally votes for Republicans. His frustration reflects a broader sentiment that cuts across party lines, pitting hopes for jobs and tax revenue against worries about rising power bills, water consumption and loss of community character.
According to an Emerson College Polling and Nexstar Media poll from early March, 47 percent of Georgia voters oppose data centers being built in their community, a figure 5 points higher than the national average. A separate POLITICO Poll in January showed that the issue poses growing political risks for incumbents and challengers alike. Neither party has broadly figured out how to talk about the data center boom, which forces candidates to weigh economic development promises against the immediate concerns of voters who feel their voices have been ignored.
For residents like Reed, the stakes are deeply personal. He now fears that the quiet lakeside property he and his wife chose nearly two decades ago will be disrupted by construction, noise and increased traffic from the proposed sites just miles away. The backlash is still in its early stages, but in a swing state where every vote matters, the data center debate is rapidly becoming a litmus test for candidates up and down the ballot.